BUSINESS RESEARCH
Market Demand
Demand for quality in-home care is booming.
Seniors Helping Seniors is unique for never having a problem fulfilling demand because great carers want to work with us.
“We’ve put a lot of work into ensuring that Seniors Helping Seniors in-home care is not only the best option for our clients but also for carers” President Namrata Yocom-Jan said. “There is so much that goes into high-quality senior care, including both medical and non-medical services, but central to all of that is a genuine and caring relationship between the carer and client. We will continue to make sure anyone with the passion and skills to be a great carer will find an opportunity to grow and impact with Seniors Helping Seniors services. Our carers truly have…a way to give and to receive.”
Carer loyalty creates operational bliss!
Your Seniors Helping Seniors franchise is positioned for rapid growth.
Consider these facts about the Market:
- One in six people alive today will live to be 100 years of age
- One in six people aged 80+ have an Alzheimer’s Diagnosis; one in three people have an Alzheimer’s diagnosis aged 90+
- One million people turn 65 every year in the UK
- 85 years + is the fastest growing population
- 75 years plus population will grow by 43% in the Southeast by 2027 (5% higher than the UK average)
- Life expectancy after 65 years of age years is 18.6 years for men and 20.9 years for women
- Just under 1.2 million people, 10.2 % of over 66s, have chosen to remain in employment
- 90% of the elderly want to “age-in-place”
- Half of the 85+ population needs help with activities of daily living, 60% of which is not personal care/nursing
- An ageing society brings two key challenges: People need to work much longer, and more people need care and support. Seniors Helping Seniors is a Win Win
- Families are distanced from ageing relatives and their own jobs are most demanding just when parents and children need them most. We appeal to the consumer principles of the The Sandwich Generation
- Loved ones of ageing adults need more support than ever and active seniors are advised to look for opportunities to stay engaged and supplement their income
- The UK is experiencing a chronically underfunded social care system. Council-funded care in the home is hit and miss, with constant reports of as little as 15-minute care visits, high staff-turnover and lack of care staff
- NatWest Bank produced a report in January 2019 which found 90% of franchisees report profitability and less than 4% of franchise businesses fail for commercial reasons each year. These statistics compare favourably to figures estimating that between half and two-thirds of all independent start-ups close within their first three years. The advantages inherent within a franchise business – including economies of scale and the support of a large brand combined – make franchises particularly robust and, statistically, much more likely to succeed
- NatWest Franchise Survey reported Care franchises as booming in the UK. Quality care services are needed more than ever. Older people living longer and staying in their own homes put self-funded in-home care services in high demand
- The Seniors Helping Seniors care model is unique for hiring carers who are readily available, and for its customer care protocols
- As a management franchise, operated at home, the business uniquely sustainable. Since January 2022 we also provide Personal Care services, so franchise partners can add Personal Care to their Companionship care services by registering with the CQC when the time is right for them. The franchise fee is the same for Companionship Care and Personal Care
- Everything is teachable and the franchisor is committed to the franchisees’ journey and success
- Seniors Helping Seniors UK is 10 years old. Seniors Helping Seniors is 25 years old globally
- Seniors Helping Seniors is independently owned. No external investors ensure the brand remains loving, caring, giving and compassionate providers of care
The Right Choice
After 25 years in elderly care, we know how to effectively start, grow and manage business operations. With a strong franchise community supporting you, you’re in business for yourself but not by yourself.